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22 Mar 2019
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How Should You Utilize Your Pallet Load Properly

Are you looking for tips on how to pack a pallet? Shipping a pallet at times is a bit like playing a game of Tetris, and that is why we would like to give you a few tips about how to properly pack your pallet for shipping and freight. Western Packaging is known for its packaging expertise no matter the size of your shipments and freight needs. With a bit of creativity and forethought, you can properly utilize your pallet space more efficiently for shipping and freight transport.

1. Choose The Right Size Pallet

Choosing the right size pallet is the first step in properly utilizing your pallet for shipping and freight handling. Whether your pallet is wood or plastic, it is important to create a proper foundation that will keep boxes stable and secure during shipping. Pallets can be customizable, but your standard pallet will be around 48 by 42 inches and works well for most freight shipments.

Your best bet is to choose a pallet the size of your packaging and the boxes you are preparing for shipping. If you are packing different items in multiple boxes, it is going to be harder to do this efficiently for freight shipping. Your goal is to create a uniform cube, but in a case like this, you will have to customize your pallet and be a bit more creative. After reading over this blog post, you will know how to pack a pallet safely for shipping.

2. Pallet Stacking Patterns

Depending on what you are packing, you may or may not have to get pretty crafty with column stacking. Some companies are packing the same freight shipments day in and day out and fit right into that cubical goal we talked about. Think paper supply company—this would probably be the easiest pallet to pack using consistent column stacking for shipping.

If you have different sized boxes you need to pack, you will need to position them more creatively, starting with the heaviest boxes on the bottom to support freight transport. Make sure to pack your boxes without space between items and packed as tightly as possible to prevent shifting during shipping. You will have to pay close attention to these oddly shaped packages so they do not puncture your shrink wrap during freight shipping. For additional guidance, here are some tips for securing your pallet loads.

3. Stretch Film Matters

Choosing the right stretch film ensures that your product will stay secure and undamaged throughout shipping and freight movement. It is important to choose a quality stretch film suited for the job and your specific shipment. Our team can help you choose what is right for your specific shipping needs. The machines used to wrap your pallet are very important to the quality of your freight shipment.

Pallet wrapping machines should run at different speeds, double wrap, pre-stretch, and offer various other options to support shipping operations. Choose pallet wrap machines that you can customize to suit the varying needs of your business and freight shipping requirements. This is especially important if your company packages items that are different shapes, sizes, and weights.

4. Pallet Packaging Extras

Consider other packaging supplies that will enhance the appearance or quality of your shipment during shipping. Labeling the outside with handheld printers and applying a clear shipping label not only identifies the contents of the pallet but also helps streamline freight handling and delivery.

In some cases, you may need top sheets and other items to protect your pallets during shipping. The end goal is to be efficient, professional, and minimize losses throughout the freight process.

5. First Impressions Matter

Remember that when you are packaging anything—whether pallets of boxes or bags of grain—first impressions matter in shipping and freight delivery. The appearance of your packaging says a lot about you, your employees, and your business. Be aware of punctures in shrink wrap, uniform wrapping, and proper packing for shipping.

If done wrong, these things will not only give a negative appearance but can actually be a danger during freight handling. Remember a firm foundation, creativity, and quality materials will create the perfect pallet you’re looking for.

Call Our Team Today

With our tips on how to pack a pallet, you should be ready to go! Western Packaging is your one-stop shop for agricultural packaging, shipping supplies, and freight solutions. If you need supplies to help pack and maximize your pallet space for shipping, we can help you. We have a great team waiting to answer all your questions. Give us a call today!


18 Mar 2019
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The Benefits of Silage Wrap

If you have ever wondered whether silage wrapping was the way to go or not Western Packaging can give you a few suggestions on the matter. Providing the best and most nutrient-dense food for your animals is the main concern for most people. Saving money is just as important and we can help you do both with a silage wrapper.

What Is The Difference Between Silage and Haylage?

Silage vs haylage has been an ongoing conversation for decades with farmers. Silage is a fermented food, used for sheep, cows, and other cud-chewing animals and comes from grass, maize, cereals, sorghum, and other crops. Silage is sometimes named after the forage it is made from, for example, oat silage is sometimes called oatlage. Initially, the vegetation is stored in a silo in a huge pile, compressed to remove as much oxygen as possible, and then covered with plastic.

It takes ten days to weeks for the fermentation process to complete. Considering a haylage wrapper or a silage wrapper doesn’t have to be complicated because haylage and silage are very similar. The main difference is that haylage is drier than silage. Both haylage and silage need to be stored in plastic bags to keep them from losing dry matter.

How Does Baled Silage Benefit You?

Not everyone needs baled silage but for those thinking about it, there are huge silage benefits. Silage bale wrap can be ideal if you have smaller fields or overflow fields that are not equipped for piles, wrapping your silage allows you flexibility and convenience. If your pastures are full of hills and not easily accessible to silage-making equipment, this method is beneficial.

Almost any forage is good for making silage but be careful with forage that is older or tough as it can poke through the silage wrapper. This creates a way for oxygen to then be allowed in and you will lose dry matter and nutrient-rich silage.

Why Do I Need Silage Wrap

Silage needs to be wrapped when transporting to keep out the air and preserve the silage. One of the most important things when trying to preserve your silage is keeping the oxygen out, this is the primary benefit to wrapping your silage. Silage is better for cows than other types of fodder because it is easier to digest.

Wrapping hay for silage keeps out oxygen, the lack of oxygen breaks down the lactic bacteria, saving the animals digestive system a step. Wrapping your silage will not only help your animals but it will also save you up to a third of your product. That is a huge deal when it comes to your bottom line and makes it the best bale wrapper.

Choosing A Silage Wrap

When shopping around for a silage wrap look for a wrap that will hold up for a complete season, otherwise you will not only spend more money but you will have more waste. You will want to make sure that it adheres to itself well enough to create an airtight seal. Remember, the goal of wrapping your bales is to keep out the oxygen for a premium silage fodder.

A silage wrapper that reflects the heat is necessary so that your bales do not get too hot and lose nutrient value or spoil. Western Packaging carries Sunfilm brand silage wrap and is well-known for its durability and quality. We would be happy to give you more information about the wraps we carry and the machinery necessary to wrap your bales.

Give Us A Call Today

Western Packaging would love to help you choose the silage wrap that works for you. We carry many products to suit your packaging needs, big or small. If you have any questions or would like help choosing products that make your business better give us a call today!


01 Mar 2019
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Storing Your Packaging Materials: The How’s and Why’s

When it comes to storing your packaging materials for your business it really is not as simple as throwing your cardboard boxes up against the wall. You could definitely do that but we here at Western Packaging don’t recommend it. We want to make sure that no matter the size of your business you have the tools to make the right choices on packaging storage for you and your supplies.

Environmental Conditions That Will Affect Your Packaging

Believe it or not, there are many outside factors that affect a product’s packaging. The types of packaging, sizing, thickness, and storage conditions are all examples of variables that can affect the life and quality of protection that packaging provides. Sometimes these things can be minor but it is important to know so you can make the best choice for your supplies. Temperature changes are a big factor when it comes to most types of storage materials, whether they be paper or plastic.

Humidity can cause cardboard and paper bags to retain moisture increasing their fragility. Extreme temperatures can affect plastic and paper materials causing them to melt or become rigid. Dust is messy and can cause tape not to stick properly and stretch film not to work as well as it should.

Best Practices For Storing Cardboard and Paper Packaging

When storing paper packaging, whether cardboard or paper bags, you are going to want to keep it off the ground. This will help to keep it safe from pests, dirt, and foot traffic. This can also reduce dust buildup and water damage from water dripping or leaking onto floors. If possible store boxes inside one or more central boxes to reduce exposure to dirt and dust. The same can be done for bags.

Store in a climate-controlled area if possible to keep paper from becoming moist and tearing or breaking down. The packaging your goods come in is also the first impression many people get of your business. It’s important to make their first thoughts and opinions on your company the best they can be. The last thing you want to do is offer your product in sub-par packaging.

Storing Stretch Film

Whenever you purchase your stretch film make sure to pay close attention to the manufacturer’s storage instructions. We supply stretch film and are happy to help assist you with any questions you may have. Storing it in its original packaging is always an option so as to reduce exposure to the elements.

Typically you should store stretch film in temperatures ranging between 30-77 degrees Fahrenheit. It is very important that you pay special attention to your stretch film during the summer months. Make sure to store it in the coolest part of your building, on the bottom rack of shelves or pallets.

Be careful not to refrigerate it or your stretch film will no longer stretch like it’s supposed to. Shipping anything with stretch film in the early morning will help to prevent any pre-shrinkage that you are trying to avoid.

How Do I Know If My Stretch Film Is Damaged

Cardboard and paper sacks are easy to identify when compromised but shrink film not so much. You will have to check beyond its appearance and inspect it a little further. If you pick up rolls and they are sticking together, this can be a sign of too much heat exposure and they are probably damaged.

Bagging between layers is another bad sign and typical of rolls exposed to too much heat. If you see this happening do not use them, they could cause issues with your machine. Storage in dry, temperature regulated areas is best for paper and cardboard packaging.

We Would Love To Hear From You

Our team would love to help provide your business with packaging materials that fit your individual requirements. Western Packaging offers an array of supplies to help you store, label, and assist with all your packaging storage needs. Give our team a call today, we would be happy to help you out.


18 Feb 2019
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Top Reasons Why Your Company Should Reduce Packaging Waste

It is no secret that our culture is moving in a more environmentally safe direction. Our team at Western Packaging want to make sure we are really doing our part when it comes to reducing our packaging waste. Reducing waste can not only help the environment but it can also save you money in the long run.

Waste is absolutely unavoidable, but it is what you do with that waste that really counts. We are going to look at a few ways you can prevent waste and make do with what you have.

Minimalistic Approach To Packaging Materials

We understand that packaging is a big deal, it is the first thing your customers see, but that doesn’t mean it needs to be over the top. Sleek, streamlined packaging can not only save resources but it can draw the eye and look very modern and professional. Consider the goods that you are packaging when finding the perfect fit for them.

When you choose a package that better suits the size and shape of what you are storing you not only prevent packaging waste but you also save energy. The less packaging a manufacturer provides the less energy they use, in turn saving on fuels that can cause big problems for our environment.

Waste Management Tutorials

When was the last time you sat your staff down and had training on waste management, recycling or the reuse of materials? If the answer is never then you need to get started on that this week. As a matter of a fact, you could even get a small team together to brainstorm different ideas to reuse packaging and materials that you currently have.

Basic recycling practices are not always a given and need to be taught to each employee if you want to get maximum results. Many items can go into the recycling bin but some could be used around the company. Maybe an area of the office needs storage, there’s no need to buy anything from the store or use a new box, just reuse.

Start With An Energy Efficient Product

If you currently do not use packing made from energy efficient or recyclable materials it’s okay. You don’t want to go and throw out everything just because, but you may want to rethink what your next order will be. Do some research to see where and how your packaging supplies are being made.

Are they made in a factory with good energy practices or are they unaware of the impact that they are putting out into the environment? These days you can find many packaging products that are made from 100 percent recyclable materials and if not 100 percent, any percentage is better than none. Over the years new technology has made it where even plastics can be repurposed and used again.

Around Your Business

You can also reduce waste around the office and every little bit adds up and makes a big difference. If you are providing food for the office buy loose products like fruits and vegetables instead of loads of prepackaged snacks. When you’re shopping for the company, use reusable bags.

Always buy in bulk, there’s almost always less packaging. Choose brands with less packaging and always keep small recycling bins around for easy access. It will increase the likelihood that people use them.

Give Us A Call Today

If you need help finding the best packaging supplies that will help to reduce your waste consumption Western Packaging can help you. We are well versed in all things packaging and are here to help you with all your needs. Give us a call today, we look forward to hearing from you.


01 Feb 2019
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How To Best Store Your Dry Goods

Storing your dry goods is a completely different ball game than storing other types of perishables. Every business wants to offer their customers the freshest product and keep their business profitable. The team at Western Packaging are pros when it comes to storing most anything especially when it comes to how to best store your dry goods.

Temperature Is Key

The temperature at which you store your dry goods is tremendously important. It is probably one of the most important things to abide by. Dry goods should be stored between fifty and seventy degrees Fahrenheit.

Can you believe that for every 18-degree increase the shelf life reduces by half? That is a huge reduction in shelf life and exactly the reason temperature should be carefully monitored. Storing your dry goods in cooler temperatures helps to reduce respiratory activity, the breaking down of enzymes in the food, and internal water loss.

Environmental Conditions

Keeping the storeroom cool is number one but there are some other factors you are going to want to consider. Dry goods are best stored in a dry and well-ventilated area, with little humidity, no higher than 15 percent. Consider a dehumidifier or an air conditioning unit during the most humid times of the year.

Store your goods 18 inches away from the walls and at least 6 inches off the floor. Sunlight is responsible for oxidation which breaks down many of the nutrients in food. You are going to want to avoid storerooms with a lot of natural light or make sure to use a blackout curtain or tint to cover the windows.

Keep Records and Rotate Good

Keeping proper records of your dry goods is an important part of their optimal storage. Both “use by” dates and “sell by” dates should be properly recorded. Spotting spoilage with your dry goods is a lot more difficult than with fresh food.

First in first out, commonly referred to as “FIFO” should always be the way your dry goods move to and from the storeroom. This will allow you to offer the best product possible and protect your bottom line.

Packaging

Packaging is our specialty for sure and we have many ideas and options for you to choose from if you are in search of something reliable. Packaging that resists moisture is a must and will work well in with an airconditioned room or dehumidifier. There are many factors you want to keep in mind when choosing the right packaging.

Bulk bags are popular for storing grain and have the option to sew in handles to make for easier transporting. Multi-walled paper bags are good for storing grain and pet food and come in different styles to suit your needs.

Woven poly bags are another good option as well, these along with all the other bags listed can be printed on to label the product and record “use by” and “sell by” dates.

Protect your Goods From Critters

To protect your storeroom from vermin you will need to make sure that all cracks and crevices are sealed, that all entry and exit points to the room are kept closed and made pest proof. If you have set traps or bait, check them regularly and immediately removed when insects or rodents have been captured.

Call Us Today

The team at Western Packaging has a solution for any and all your dry goods packaging. If you have questions or need solutions for any of your packaging needs we would like to hear from you. Give us a call today and we will be happy to help.


16 Jan 2019
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5 Tips For Storing Hay In The Winter

Winter is upon us and it is vital that you protect your investment and start of the year right. Whether you get snow or not winter is typically a wet time of year across parts of the United States. Western Packaging wants to help you protect your assets, here are some storage ideas for storing hay for winter.

1. Promote Proper Bale Density

Proper bale density is an important part of protecting your hay, even more so when there is the possibility for moisture loss. Loosely packed hay can retain moisture that can penetrate the hay allowing microbes to use the oxygen to break down the hay’s nutrients. If this happens excessive losses are to be expected.

A simple way to check your bales density is to press your palm up against the bale. If you can press the bale in by more than a half an inch, the bale is too loose and you should expect losses. You can prevent losses in these specific bales by storing them inside.

2. Store Your Hay Indoors

Storing hay for winter indoors is always the best option, being that you can better control its climate and environment. You will preserve color and quality and reduce your DM (dry matter) losses significantly. It is not necessary to have something with four walls for bale storage, even a structure with a roof alone will help to prevent moisture build-up and losses.

3. Top Covers

Top covers are a great way to reduce losses. Being that indoor storage is usually not an option for most, top covers rate well for promoting high-quality winter hay storage. Many farmers choose to keep their round bales outside and open to the elements.

The main issue with this is that exposure to the elements can reduce the hay’s digestibility. To prevent this use a tarp, plastic wrap, or canvas cover to prevent DM losses.

4. Elevate The Hay On An Incline To Reduce Moisture

Storing your hay allows for better drainage while elevating your hay is important to promote proper air circulation around the hay bales. Storing your hay directly on the ground can account for up to half of your DM losses, you can store it on pallets to be off the ground. This is especially true in the winter when the ground is moist and the sun is not as warm to keep the ground and the hay dry.

When storing your hay up off the ground there are a few cost-effective ways that may work for you. You may be able to find people giving away old pallets, tires, bricks, railroad ties, and even old fence post. Get creative and keep your hay off the ground.

5. Leave Space For Bales To Breath

Adequate circulation is a must when storing your hay in the winter. You want to make sure that you leave the right amount of space between the bales to deter excess moisture. It is not recommended that you stack your hay bales unless you cover them or store them inside. covered.

When you do, make sure that there are at least 2 feet from the top of the structure and the surface of the hay. Knowing how to store your bales outside will help keep from errors being made. You should place them north to south, end to end, making sure to keep around 3 to 4 feet of space between each row for proper air circulation. This will help prevent your winter DM losses.

We Want To Hear From You

The team at Western Packaging wants to hear from you. If you are in need of winter storage solutions for your hay give us a call today. We look forward to hearing from you!


30 Dec 2018
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What Is A Self-Opening Square Bag and How Can I Use It In My Business?

Western Packaging has a plethora of options when it comes to bags and ways to ship your goods across town or across the world. One popular method of shipping goods is in a self- opening square bag. We are going to explain to you exactly what a self-opening square bag is and how you can use it in your business.

What Is A Self-Opening Square Bag

Self-opening square bags are gusseted and have a square bottom that is sealed shut with a very strong, high-quality adhesive. When a bag is gusseted it is reinforced in such a way that it can carry more weight and product. Usually, a square bag is good for palletizing and the square bottom allows it to stand alone without the support of another human, a machine, or other objects.

After they have been filled these bags are then sealed by sewing them shut, stapling, or taping them closed. Our paper self-opening square bags can even be labeled for easy identification or branding if necessary making your product stand out. Filled bags can then be stacked and organized in a uniform fashion because they are cubic in shape.

Wood Shavings, Wood Fibers, and More

These bags are perfect for lumber businesses or other companies that sell wood that is cut up into chips, shavings or fine fibers. Think in terms of wood chips used for grills and fire pits, these bags are reinforced and the paper is also environmentally friendly.

Pet supply companies and farms could benefit greatly from the use of the self-opening square bag. Many domesticated animals or house pets use would shavings in their cages or stalls, making this a great option to store their supplies.

Corn and Seeds

Corn and seeds are a common food item stored in self-opening square bags. They help to keep out moisture and are more than strong enough to handle the load. These bags are usually one to 3 ply and come in a variety of options depending on what you need.

Any business shipping their corn or seeds to grocery stores, tractor supplies, or pet stores should keep this type of bag in their list of excellent options. Keep in mind that when these bags are shipped they are able to be stored in multiple ways and functional patterns to save time and space. Not only does the bag handle the load but it loads well, this is priceless when you have to pay for what you ship and how you ship it.

Flour and Other Grains

Large companies that distribute flour to bakeries and restaurants will benefit from the self-opening square bag. Flour should always be stored in a cool and dry area which is why we recommend against poly bags and say go straight for the paper. This bag, in particular, helps to keep out air and moisture keeping your grains fresh and free of any pest or unwanted elements.

Whether you have an agricultural business, a pet supply company, or you specialize in grinding flour we have options for you. The self-opening square bag is reliable and will get the job done in these specific cases.  If you have more questions about whether these bags will hold up to the needs of your product we can help you out.

Call Us Today

If you have questions or would like to find out more about self-opening square bags and your business Western Packaging would be glad to help you. We offer a variety of bags and other shipping materials for personal or industrial use. Give our friendly team a call today for all your packaging needs!


14 Nov 2018
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Top Ways Ways To Store Hay In Your Agricultural Business

Here are some top ways to store hay in your agricultural business so that you save more dry matter and eliminate waste. Western Packaging understands how important it is to make the best of our resources, eliminate waste, and stay within budget. If your hay is left out in the open for the elements you will, in the end, lose money, time, and income.

Things To Consider Before Choosing Your Storage Method

Before choosing a storage method it is important to consider what your projected budget is for the year. You may want a certain covering because it’s a better quality, but if you just can’t crunch the numbers then you need to just keep looking. Prioritize other expenses within your business to make sure that you are allotting enough for things that really matter.

Consider what type of space you have and what type of work you are willing to put into covering your hay. Shop around for the best prices and quality, some distributors supply cheaper products but do not carry quality worth a second look. Ask around and talk to others in the agricultural business to gain and share information.

Ground Coverings

One of the most cost-effective ways to store hay is with a ground covering of some sort. The key to storing your hay on the ground is going to be what you use as a barrier between the ground and the hay. There are different ways to create a barrier between your hay and the ground.

One way is to lay gravel or something similar on the ground to keep the moisture at bay.

Although more costly, pallets can create an excellent barrier between your hay and the ground allowing air to circulate through it. Prices for pallets can range tremendously depending on where you get them it is wise to shop around.

Top Covers

Adding an extra layer of protection is always a good idea, but remember when purchasing low-cost plastic it is typically for one-time use only. You save money immediately but in the long run, there is more to dispose of and repeated purchases. Higher quality plastic coverings and canvas tarps are a higher upfront investment but they will last for many years.

They are rather heavy so you will need at least 2 people to put them in place properly. Individual covers are another option and definitely worth taking a look at. Plastic netting bale wraps and individual sleeves are great options and are better at shedding water than bales wrapped in twine.

Storage Facilities

If you have consistent amounts of hay production a structure of some sort could be a good option for you. In the long run, this option will save you money but there is higher start-up cost. There are different options available depending on what works best for the amount of hay you store and your budget.

Existing structures such as old barns are a more cost-effective way to go, as well as pole barns. Erecting a new building to have a more customized space is, of course, a great option but it will cost you more. It would be a good idea to visit the USDA’s Farm Service Agency for information on low-interest loans.

Questions On Top Ways To Store Hay? Give Us A Call Today!

Western Packaging has quality storage solutions for your hay to fit your budget. We also carry a variety of other items for your agricultural business. If you have any questions about the top ways to store hay or need help give us a call today.


26 Oct 2018
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5 Reasons You Should Be Using Stretch Film In Your Business

Stretch film is an amazingly popular tool in so many industries. Western Packaging is here to share five different ways stretch film is utilized in businesses and why it is a must-have! When you want to keep your goods protected in the safest and most secure way possible, stretch film is the answer.

1. To Protect Your Products and Goods

Have you ever shipped something only for the elements to destroy the box it was in? Or maybe you store your goods in a warehouse or storage facility that is not climate controlled? These are just some of the ways stretch film can help you and your business.

Keeping your goods dry, free from pest, and other destructive possibilities are major for so many reasons. Your goal is to deliver or use a product in its intended condition so that your customers receive what they ask for and your supplies are ready for use at any time. This saves you time, money, and your reputation with clients.

2. Wrapping Irregularly Shaped Items

Irregularly shaped items can really be a pain to fit in boxes or any sort of packaging for that matter. These oddly shaped goods still need protection and stretch film is the perfect way to do it. Because it molds to the shape of whatever you are wrapping up you don’t have to worry about finding a box that fits your triangular shaped product.

Every square inch is wrapped by a machine to perfectly cover and protect. You will find that stretch film will become your best friend in situations like this.  

3. Make The Most of Your Space

Stretch film helps to cut waste and space in your business, factory, or storage facility. If you can recall back to those famous bags that you sucked the air out of with a vacuum, they made a bulky comforter take up only a quarter of the space. Well, the same principle applies with stretch film.

With some products, the film can actually reduce the space an item takes up by forcing the air out. With harder less pliable goods it removes the space a box may take up. Stretch film allows you to wrap and protect an item while not taking up any extra space than is necessary.

4. Saves Time Allowing For Greater Productivity

Stretch film is wrapped with a high-tech floor mounted wrapping system that allows for the perfect wrap each time. Hand wrapping is not as efficient and leaves a lot of room for human error. The wrapping machine guarantees that the perfect amount of film is used and that there is no shortage or excess of plastic.

It promises a perfect wrap with no wasted time or energy. This then allows for you and your team to work on things that really matter and need human ingenuity. We know that your long-term productivity is bound to increase by this one simple change.

5. It Saves Your Business Money

If this hasn’t come to mind yet with the first four reasons you need to have stretch film in your business than here it is. When you are using less packaging, saving room, allowing for greater productivity, do you know what happens? Yes, that is absolutely right, you save your company money.

What better reason to start using stretch film in your industry than to save you money? It is definitely a win-win all around that cannot be denied. When you are trying to reach production goals and your team cannot keep this up, this is by far one of the best ways to pick up the pace so that you not only save money but make more money.

Western Packaging can help equip your business with stretch film and wrapping machines. Interested in creating a more productive work environment? We can help you so give us a call today!


21 Oct 2018
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How Packaging Can Help Your Market Your Agricultural Brand

It’s easy in the agricultural business to overlook some of the minor yet major details that help to sell your brand. Packaging is sometimes the first thing potential customers see and this is where Western Packaging can help.

We specialize in all sorts of packaging designs for all types of businesses. By the time you’re done reading we hope you have a vision of how packaging can help you market your brand and take it to new heights.

First Impressions Make or Break Your Brand

You’ve heard first impressions are the most important impressions right? Of course they are, because no matter how much we as human beings try not to judge a book by its cover, we do. Unfortunately, that is human nature.

Whether you are looking for bags to hold dried corn, hay or fresh produce, the packaging can say 100 things about the product you cannot. We find that visuals are immensely important and that is why having the right packaging can be your first line of marketing.

Keep Your Product Fresh and Free From Pests

What good is your product to your customer if it does not have a reputation for freshness? This is where packaging plays a major role in helping to keep the integrity of your brand intact. If your goods show up to a location full of mold or pests, that vendor may never trust your brand again.

Airtight seals and waterproof packaging are perfect ways to store your goods and market it to the public. Who wants the product of the business who has not updated to top of the line packaging? Freshness is a major marketing tool and quality packaging is the only way to achieve that.

Promoting Your Agricultural Brand’s Mission

Have you ever thought about how you could send a message near and far without actually having to be the one to say it? Your packaging does just that for the agricultural business. Some businesses may create t-shirts, coffee mugs, and key chains but for your agricultural brand, proper packaging is the way to go.

Bags and loads of goods will be sent locally, between states, and worldwide depending on your reach. What better way to market and sell your brand than by having your package pre-printed with your message?

Your Product’s Final Resting Place

Wherever your products final resting place is it will have the opportunity to speak for you. It will be sitting on shelves and locations where consumers shopping for other items could take notice.

If your packing is lackluster and not up to date, it will not stand out and draw consumers to your product. Remember those first impressions and how much people take note.

Conservation and Waste Management

With so much information out there today on how to take the best care of the world around us, it is important we take a look at how we can do our part. This is a huge marketing tool for many as everyone is encouraging the reduce-reuse-recycle mantra.

Choosing packaging that reduces waste, is recyclable, and biodegradable is yet another way to market your business. Let people know that your agricultural business cares about the state of the world by using packaging that fits your goods just right, recycling used bags, and of course, letting your customers know how you do your part.

Call Us Today

Western Packaging can supply your business with all of your packaging needs. Your brand is important to us and we would love to hear from you. Give us a call today so we can help you market your agricultural brand today!


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