Mobile advertising takes on a different meaning when it comes to custom printed bulk bags. Printed bulk bags are like a moving billboard as they are transported and stored at various facilities. These large bags advertise an agricultural company when they bear its logo and message. And capturing attention on-the-go is an excellent way to generate leads and build your business. Consider five ways to add branding to bulk bags for mobile advertising.
Be Brief and Centered
Bulk bag messages must be engaging and brief. There’s no space for long statements on an imprinted bulk bag. Know who your intended interest group is and talk to this specific group. Excess jargon will not fit in the bulk bag printed area. Be thoughtful as you design the message to be printed on bulk bags for your company.
Always make your message direct and get to the point. Branding messages must be bold and clearly visible. Use colors that are easy on the eyes. For special promotional messages, use the the dollar sign or the power of the percentage. The best way to promote your agricultural company is to simply print its name and logo on all your bulk packaging. The message should be visible and large enough to read from a distance.
Avoid Slang and Shortened Forms
A slogan is only a few words and it must say a lot about your business. Slang and shortened terms are often confusing. The message must be basic, memorable, and fit on your bulk bags without distracting from the logo and business info.
The branding used on bulk bags must be clear. A compelling slogan is an excellent way to brand your agricultural business and help people remember what it offers. Once you develop a catchy slogan, use it in your other marketing efforts for consistency. When people see the words on letterhead, business cards, and websites, it is another way to brand your company.
Offer Something in Clear Terms
People want to know exactly what you have to offer, whether you are dealing with a small company or a large agricultural enterprise. Customized branding efforts reach out to a defined target market. A slogan can be tailored to send a message or highlight a special promotion.
All you need to do is make the consumer feel that this purchase is worth it. Limited time offers can be effective because people need to take advantage of them right away to get the deal. A short slogan can be imprinted on bulk bags used for specific shipments to get your message out to a particular target market.
Recognize Yourself
Your brand name must be bold and noticeable. Have your logo imprinted on custom bulk bags and all your advertising medium. People should associate your company name with your products. The best way to do this is taking advantage of all types of branding opportunities, including custom printed bulk bags.
Discuss the proper placement of your logo, brand name, and slogan with a bulk bag printing professional. An industry expert understands the importance of placement for the best possible visibility during transport.
Influence Consumers
Agricultural companies must consider sending messages to suppliers, distributors, and consumers. Every person who sees the bulk bags during their transport to the ultimate destination can be influenced by the custom message printed on them.
Think of bulk bags as more than a durable bulk packaging product. Bulk bags are also a golden opportunity to influence potential customers every step of the journey. Develop an appealing logo, include your brand name, and consider slogans that will resonate with all types of consumers along the way.
Consult with a bulk bag pro to get the right size bags for your agricultural needs. Discuss branding efforts and how to use custom printed bulk bags to promote your business.
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